GRAHAM, NC – Officials from Big Rock Sports, LLC announced today that Calcutta®, a proprietary brand of Big Rock Sports, has partnered with Broken Bow recording artist James Wesley to produce the single and music video “Hooked Up”. The song “Hooked Up” was released earlier today through iTunes, CalcuttaFishing.com, andThebigrock.com.
“Hooked Up” tells the story of anglers chasing blue marlin—through the eyes of the marlin—at the Big Rock, a legendary fishing spot off the coast of Morehead City, NC. For Wesley, who is an avid fisherman, the song was a perfect fit.
“When I’m not busy touring, I enjoy being outdoors and spending time fishing with my family,” stated Wesley. “I’ve never actually landed a blue marlin at the Big Rock, but it is a long-time dream of mine. And when I do, you can bet I’ll be wearing Calcutta.”
An accompanying music video will be shot during a concert by Wesley on May 30 at the new Big Rock Blue Marlin Tournament weigh station on the Morehead City, NC waterfront, as well as during the tournament from June 6–13.
“Partnering with James Wesley and ‘Hooked Up’ is a perfect fit for Calcutta,” said Dave Martin, Division President of Fishing/Camping/Marine at Big Rock Sports. “In addition to being the Major Sponsor of the Big Rock Blue Marlin Tournament, Calcutta is the premier brand for the coastal lifestyle.”
A portion of the proceeds from the song downloads will go to the Big Rock Blue Marlin Tournament Charities and the ASA’s Keep America Fishing Foundation. “Hooked Up” can be downloaded from iTunes or from CalcuttaFishing.com and TheBigRock.com.
About James Wesley
James Wesley signed with Broken Bow Records in 2009 and quickly exploded onto the country music scene with his debut breakout single “Jackson Hole.” To date he has had two Top 25 singles making his whiskey-smooth voice a staple at country radio. Wesley sings directly to real people about real things that profoundly affect real lives—and from his small-town upbringing to his blue-collar work ethic, he has a deep understanding of what those folks are longing to hear.
Calcutta is one of the most widely recognized brands in the recreational fishing industry with product categories that include fishing tools, tackle bags, sunglasses, rainwear and technical fishing apparel. Calcutta uses information from recreational anglers as well as captains to help improve and bring to market new products that feature the latest industry advancements. Anglers across North America rely on Calcutta gear to withstand the harshest freshwater and saltwater fishing environments.